Review Brand Issues and Assessment Results

Summary

Review Brand Issues to see assessment results, investigate affected pages, and understand brand voice, text style, and color palette findings.

Review the Results

Results of the assessment are shown under “Brand Issues” in a tabulated form. Each page that has a brand issue is listed as a separate row.  

You can jump into a given page and get a contextualized view of the issue alongside the page content. 

1. Brand voice issues: The content of the page is assessed against each of the tone words. If the content doesn’t match a tone word it gets flagged as a brand voice issue. A short reasoning for this assessment followed by an actionable recommendation to update the paragraph to incorporate this tone is provided. 
2. Text style and color palette issues: If the text and color for the different sections on a page match none of the guidelines then that gets reported as an issue.